Post

What Are Yahoo! and Bing? The History.

Immagine
Yahoo! Yahoo! is a web services provider, wholly owned by Verizon Communications through Oath Inc.and headquartered in Sunnyvale, California. The original Yahoo! company was founded by Jerry Yang and David Filo in January 1994 and was incorporated on March 2, 1995. Yahoo was one of the pioneers of the early Internet era in the 1990s. Marissa Mayer, a former Googleexecutive, served as CEO and President of Yahoo until June 2017.
It was globally known for its Web portal, search engine Yahoo! Search, and related services, including Yahoo! Directory, Yahoo! Mail, Yahoo! News, Yahoo! Finance, Yahoo! Groups, Yahoo! Answers, advertising, online mapping, video sharing, fantasy sports, and its social media website. At its height it was one of themost popular sites in the United States. According to third-party web analytics providers, Alexa and SimilarWeb, Yahoo! was the highest-read news and media website, with over 7 billion views per month, being the sixth most visited website globally in 2…

Earning with Pop-Up Ads

Immagine
Earn with Pop-Up Ads
For websites that rely primarily on display advertising to generate revenue, there are a number of opportunities to squeeze a bit more juice out of existing traffic. We’ve covered a number of these topics previously, including link units, sponsored CAPTCHA, and affiliate marketing. This article explores another option that has been proven to add to the top line–but that has some potential downside risks as well.
Today, we’re talking pop-ups. If you spend any time online, odds are you come across these quite regularly. In most cases, sites use them to promote their own products. Here’s an example from FamilyCircle.com, promoting a subscription to its magazine: 

Similarly, here’s a screenshot from Time Out Chicago, encouraging visitors to sign up for newsletters:

Finally, below is an example from the Chicago Tribune’s website. Notice that this ad opens in a separate window from the site, and that it contains a third party ad (in this case, a pretty sp…

Google Adsense; The Google Ad Network

Google AdSense is a program run by Google that allows publishers in the Google Network of content sites to serve automatic text, image, video, or interactive media advertisements, that are targeted to site content and audience. These advertisements are administered, sorted, and maintained by Google. They can generate revenue on either a per-click or per-impression basis. Google beta-tested a cost-per-action service, but discontinued it in October 2008 in favor of a DoubleClick offering (also owned by Google). In Q1 2014, Google earned US $3.4 billion ($13.6 billion annualized), or 22% of total revenue, through Google AdSense. AdSense is a participant in the AdChoices program, so AdSense ads typically include the triangle-shaped AdChoices icon. This program also operates on HTTP cookies. Over 14 million websites use AdSense.

Google uses its technology to serve advertisements based on website content, the user's geographical location, and other factors. Those wanting to advert…

Media.net The best Google Adsense alternative!

Immagine
Media.net , the best AdSense Alternative
Media.net is a contextual ad network which reaches more than 100 million US desktop users.The company reported a revenue of 232 million USD for the year 2015 and manages more than 450 million USD of managed ad spend. On August 22, 2016, a Chinese consortium led by Beijing-based Miteno acquired Media.net for 900 million USD. The deal is said to be the third largest ad tech acquisition ever.
More than 90% of Media.net’s total revenue comes from the US. The company has seven offices worldwide, including global headquarters in Dubai, and US headquarters in New York City.

History  Media.net is founded by Divyank Turakhia. Media.net tied up with the Yahoo! Bing Network to enable publishers to increase advertising revenue. Media.net has since been touted as an effective alternative to Google Adsense.Yahoo, Forbes, New York Times, Elle, Reuters, Cosmopolitan and Good Housekeeping are among sites running Media.net ads.